PRIVACY POLICY
In compliance with the applicable regulations on the protection of personal data, in Law 1581 of 2012 and Decree 1377 of 2013, this Privacy Policy aims to inform users about how their personal information is collected, used, and protected on this website.
Responsibility for Data Processing
The Company (hereinafter “the Company”) is responsible for the processing of the personal data that you provide to us. This Privacy Policy applies to all services and products offered through our website and other digital channels.
Information we may collect.
We may collect the following information:
– Identification data: full name, identity document number, address, telephone number, email.
– Contact information and communication preferences.
– Geolocation data, if the user allows it.
– Browsing data: IP addresses, type of device, browser used, and behavior on the website.
– Information provided by the user through forms, surveys, or direct queries.
-If you make a digital payment, our payment provider will collect, in accordance with its policies: information related to payment methods, card number, contact, etc. Which you will accept at the time of purchase if you agree.
Purpose of the Treatment
The information collected will be used for:
– Manage the purchase and delivery of products or the provision of contracted services.
– Facilitate communication with users, whether for order notifications, technical assistance or product promotion.
– Follow up on queries, complaints or requests.
– Improve user experience by personalizing content, offers or advertisements.
– Conduct statistical studies and customer behavior analysis to improve our services and products.
– Comply with legal and regulatory obligations.
Legitimation for Data Processing
The processing of your data is carried out based on:
– The user’s consent when it has been explicitly requested.
– The execution of a contract in the event that the user has purchased a product or service.
– Compliance with a legal obligation for the Company.
– The Company’s legitimate interest in improving the quality of our services and products, and preventing fraud.
Information Protection
The Company implements technical, administrative and physical security measures necessary to protect personal information against unauthorized access, loss, alteration or destruction. Only authorized personnel have access to this data.
User Rights
As the data subject, you have the right to:
– Access the information we have collected about you.
– Rectify inaccurate or incomplete data.
– Request the deletion of data when they are no longer necessary for the purposes for which they were collected.
– Oppose the processing of your data when appropriate.
– Request the portability of your data to another entity.
– Revoke previously granted consent for the use of your personal information.
To exercise any of these rights, you can contact us by email at [contact email] or at our headquarters [physical address].
Use of Cookies and Similar Technologies
Our website uses cookies to collect information about users' navigation. These cookies allow us to improve the performance of the website and offer a better personalized service. You can configure your browser to reject cookies or receive a notification when they are being used, although this could affect the use of some services on the website.
Transfer of Data to Third Parties
The Company will not share, sell, or distribute personal information to third parties without your consent, unless required by a judicial or administrative authority under applicable law. However, we may share information with third parties who assist us in operating the website, provided that these third parties agree to maintain the confidentiality and security of the information.
Information Storage
The data will be stored for the time necessary to fulfill the purposes described in this Privacy Policy, or as long as required by current legislation. Once the information is no longer needed, it will be securely deleted.
Modifications to the Privacy Policy
The Company reserves the right to modify this Privacy Policy at any time. Changes will be posted on this page and you will be notified in the event of any material changes affecting the processing of your personal data.
Links to Third Party Sites
This website may contain links to external websites operated by third parties. The Company is not responsible for the privacy practices or content of such sites, and we recommend that you review the privacy policies of such sites.
Questions or Complaints
If you have questions, comments or concerns about our Privacy Policy, or wish to submit a query or complaint regarding the processing of your personal data, you may contact us.
EN 
ES